Dupe Score 80
Foundation
What vs e.l.f. Cosmetics
The Foundation Balm,Ultra-nourishing Formula Natural… · Soft Glam Satin Foundation, Medium Coverage, 10 Fair…
90% matchSave 67%
Side-by-side comparison
WhatvsPacifica
The Foundation Balm,Ultra-nourishing Formula Natural…·Alight Multi-Mineral BB Cream Medium – Hydrating…
Side-by-side look at What The Foundation Balm,Ultra-nourishing Formula Natural… ($12.19) and Pacifica Alight Multi-Mineral BB Cream Medium – Hydrating… ($5.99) in the foundation category.
Dupe Score 72Solid match
88% matchSave 51%
High confidenceShop the dupeAll dupes for this productWhat brand hubLuxury pick
What
The Foundation Balm,Ultra-nourishing Formula Natural…
$12.19
$0.36 / ml
Budget dupe
Pacifica
Alight Multi-Mineral BB Cream Medium – Hydrating…
$5.99
$0.20 / ml
| Spec | What | Pacifica |
|---|---|---|
| Category | Foundation | Foundation |
| Finish | Varies | Varies |
| Coverage | Varies | Varies |
| Volume | 33.71 ml (1.1 fl oz) | 29.57 ml (1.0 fl oz) |
| Unit Price | $0.36 / ml | $0.20 / ml |
| Skin Type | All | All |
| Tags | Luxury | Budget |
Our verdict
For a fair comparison, weigh formula claims, shade/finish, and wear time — not just price. Pacifica Alight Multi-Mineral BB Cream Medium – Hydrating… undercuts What The Foundation Balm,Ultra-nourishing Formula Natural… by about 50%, but the luxury option may still win on texture, longevity, or shade match depending on your priorities. Size-wise, What lists ~33.71 ml vs Pacifica at ~29.57 ml — check unit price before buying.
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Notify me if this dupe gets cheaper
We watch Pacifica Alight Multi-Mineral BB Cream Medium – Hydrating… (currently $5.99) and email you when the price drops.
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